No lights, no problem for digital conference

This story originally appeared on RealTime/STL.

What happens when the lights go out at a digital conference? Participants tweet about it, and stick to the schedule.

Wednesday’s State of Digital Media Marketing conference featured speakers from several top tech companies, including Google and Twitter. Stormy weather introduced a few hiccups along the way.

For other tweets from the event, follow the #umsldigital hashtag.